Singler

Case study

Positive Impact Dental

A reusable website system for new practices, plus an employee Knowledge Hub with a built-in AI assistant, running inside the company’s Google Workspace.

  • AI
  • Systems
  • Websites

Results

Live

Moore Smiles launched on the reusable system; AI Knowledge Hub live for staff

Hub live in the company’s Google Workspace from August 14, 2026

In-house

the team publishes announcements and maintains company instructions directly through the Hub

After launch, per project correspondence

What we did

  • Created a reusable, cloneable dental website foundation with core pages, services, articles and layouts that adapt to new practices.
  • Added a central Site Settings page so practice names, contact details, hours, addresses and scheduling update across the site from one place.
  • Put the system into practice with Moore Smiles, adapting it with verified practice information and branding and completing the launch.
  • Built and launched an employee Knowledge Hub that brings announcements, instructions, resources and tools together in one searchable application.
  • Added “Ask Toothy,” an AI assistant that gives employees another way to find company information.
  • Moved the Hub into the company’s Google Workspace, with access tied to company accounts and separate Manager and Admin permissions.
  • Created walkthrough videos for employees and managers and refined the Hub based on team feedback.

Services involved

How we worked together

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